Starowiślna 52
- Deliverables:
- logo /
- stationery /
- guidelines /
- promotional materials /
- website /
Starowiślna 52 is a residential retail property in the center of Krakow. Built in 1928, it is now restored and brought back to its former glory.
The defining element of this identity is a typographic logo set in XIX century hand script. Classic and sophisticated letterforms enhanced to resemble writing with a steel pointed pen were chosen to create distinguished and elegant look.
Panoramic photographs of Krakow were used to reinforce the brand character focused on higlighting the tenement's history and heritage.
Client: Levy & Wright
Agency: Studio Otwarte
Role: art direction & design